1. Introduction

Welcome to Zcord Solutions LLP ("we," "our," "us"). At Zcord, we are committed to protecting your privacy and ensuring that your personal and social interaction information is handled safely, transparently, and responsibly.

This Privacy Policy outlines how we collect, process, utilize, and protect your information when using Zcord services, developer APIs, custom redirect systems, or visiting our corporate domain.

2. Information We Collect

2.1 Usage Information

We collect log information relating to your active interactions on our site. This records:

• IP Addresses: Used to diagnose server issues and identify geo-location metadata for routing clicks.
• Browser & Device Profile: Collected to optimize redirects to targeted system channels (e.g. mobile deep links vs standard desktop browsers).
• Instagram Interactions: Safe-token scopes, Instagram profile details (avatars, handles), message counts, and matching comment logs via Graph API webhooks.

2.2 Uploaded Media Content

We collect and securely store any photos, templates, videos, or assets you upload to Zcord campaigns to facilitate DM responses.

3. How We Use Your Information

We process collected data to operate our product and fulfill integrations. Primary uses include:

• Service Operations: Operating comment-to-DM triggers, sending direct responses, and hosting custom branded short redirect domains.
• Attribution Reporting: Compiling click statistics, trend lines, referrals, and geolocations inside user dashboards.
• Legal & Policy Compliance: Safeguarding against abuse and complying with Meta API guidelines and regional data regulations (e.g. India's DPDP Act).

4. Sharing Your Information

We do not lease or sell your personal data. We disclose information only under the following conditions:

• Explicit Consent: Sharing variables or media with partners under your explicit direction.
• Trusted Subprocessors: Disclosing information to infrastructure hosts (e.g. AWS or cloud servers) who agree to maintain privacy standards.
• Legal Decrees: Disclosing information to comply with active law enforcement requests, court decrees, or governing regulations in India.

5. Data Security & Retention

We protect user data using industry-standard measures: employing SSL/TLS network encryption, strictly limiting internal access controls, and maintaining real-time audit logging.

Data is stored only for as long as necessary to supply Zcord campaigns. Inactive records are systematically deleted or anonymized to ensure compliance with our minimal storage principles.

6. Cookies

Cookies are small tracking files stored locally on your system browser. We use cookies to maintain your login session active, store UI theme settings (dark/light), and record aggregate site traffic behavior using privacy-first analytics tools.

7. Third-Party Links

Zcord short links redirect users to third-party domains (e.g. client websites). We do not control, audit, or assume liability for the data privacy practices of external web addresses. We advise reading the privacy statements on destination domains.

8. Your Consent

By connecting profiles and navigating the Zcord platform, you consent to our active Privacy Policy guidelines. If you do not agree with this policy, please suspend usage.

9. User Rights

Zcord supports user rights regarding personal records. You can:

• Request a complete copy of your records in a portable machine-readable format.
• Instruct corrections of inaccurate account details.
• Initiate complete profile erasure. Trigger deletion at our data erasure page.

10. Governing Law

This Privacy Policy is governed and construed under the laws of India. Any legal disputes arising out of this document are subject to the exclusive jurisdiction of the courts of India.